105,990.00 Vat Inc

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About this item

Experience entertainment like never before with the Sony Bravia 4K HDR X90 Smart Television, 75″. Boasting stunning 4K Ultra HD resolution and a 120Hz refresh rate, it delivers lifelike visuals. Its BRAVIA XR Full Array LED enhances contrast. Connect seamlessly with 4 HDMI and 2 USB ports. Enjoy immersive 5.1 Ch sound with Dolby Atmos, Ambient Optimization, and Voice Zoom2. This smart TV features Google TV, Chromecast, and compatibility with Apple Airplay, Apple Homekit, and Alexa. With the XR Cognitive Processor, XR Triluminos Pro, and XR Motion Clarity, it’s a visual marvel. Elevate your viewing experience with Sony Bravia.

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SKU XR-75X90K Category Tag

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Real-life picture with enhanced contrast


Next generation picture & sound with Cognitive Intelligence

Next generation picture & sound with Cognitive Intelligence

See how real your entertainment becomes and experience immersive depth and lifelike picture quality, powered by Sony s intelligent Cognitive Processor XR. Revolutionary TV processing technology delivers enhanced contrast with detailed blacks and natural colors.


A wide color spectrum for real-world shades & hues

With XR TRILUMINOS Pro, rediscover everything you watch with billions of accurate colors and see impressive picture quality that is natural and beautiful to the human eye. The range of hues and saturation are enhanced allowing for extremely precise details and ensuring skin tones looks natural.

full array led

Real life depth, deep blacks & intense brightness

By controlling brightness in sections of the screen independently, Full Array LED balances light output to ensure scenes are full of breathtaking contrast. XR Contrast Booster 10 further enhances contrast to feel more true-to-life by maximizing peak brightness and precisely controlling black levels.

bravia core

Enjoy included movies with BRAVIA CORE

Enjoy streaming high-quality movies included with BRAVIA CORE. Use the included BRAVIA CORE credits to choose from over a hundred of latest release movies to redeem. In addition, you are subscribed to an amazing selection of timeless movies to stream anytime and as many times as you like.

google tv

The entertainment you love. With help from Google.

See 700,000+ movies and TV episodes, plus live TV, all in one place. Google TV brings your favorite content from across your apps and subscriptions and organizes them just for you. Watch content from Netflix, Amazon Prime Video, Disney+, YouTube, Apple TV app, and many more.


Perfect for PlayStation 5

Take your gaming to the next level with input lag as low as 8.5ms and BRAVIA XR exclusive features for the PlayStation 5. Auto HDR Tone Mapping improves gaming picture quality and Auto Genre Picture Switch ensures the TV is set to the correct picture mode when playing games or watching movies.

HDMI 2.1

Level-up your gaming

With features such as 4K/120, VRR, and ALLM as specified in HDMI 2.1, BRAVIA XR TVs deliver a thrilling gaming experience. With 4K/120 you get up to 120fps on compatible games and Variable Refresh Rate (VRR) virtually eliminates screen tearing and stuttering.

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Sony Bravia 4K Hdr X90 Smart Television 75"
 105,990.00 Vat Inc

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